Case Study

Airpin

Airpin's innovative wearable air quality monitor represents the next evolution in personal environmental health technology. Digital Treasury partnered with this forward-thinking startup to create a premium digital presence that would effectively communicate their groundbreaking product to a health-conscious audience.

Industry:

Technology

Tools:

Webflow, Figma, Midjourney, Photoshop

Website:

https://www.getairpin.com/

the CHALLENGE

What did

Airpin

need?

Airpin had developed a practical solution to a growing problem - a wearable air quality monitor that combines accurate sensors with thoughtful design.

They needed a website that would clearly explain their product's technical features while making complex air quality information easy to understand. The site needed to appeal to health-conscious consumers and position Airpin as a trusted option in the personal environmental monitoring space.

‍

Digital Treasury understood our vision from day one. They created a website that perfectly balances technical information with clean, approachable design - exactly what we needed to introduce an innovative consumer product to the market.

Tom McMenamin

Co-Founder

Solution

What We Did

Digital Treasury created a brand identity and website that highlighted the monitor's technical capabilities and premium design. The clean, minimal website makes it easy for visitors to understand both the product and its benefits.

We delivered:

A product-centred design showcasing the monitor's materials and compact size
Clear presentation of technical specs and sensor capabilities
A product customisation section for selecting colours and accessories
Product images demonstrating how the device can be worn and used
Clear CTAs for reservations
Full responsiveness for mobile, tablet and desktop

‍

Before

After

Results

Our Impact

The Airpin website successfully launched in April 2025, establishing their brand presence online:

Site design and structure optimised for the product's early market introduction
Strong first impressions with visitors spending significant time exploring product features
Initial SEO foundation established for key search terms in the air quality monitoring space
Email signup functionality capturing interested customers for future marketing
Clean user journey from homepage through to pre-order form

Digital Treasury is continuing to work with Airpin on their digital presence as they gather customer feedback and move from pre-launch to full market availability.

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